Speaker Bio
A familiar and friendly face at 4YFN/MWC, Muki is the Innovation Co-Lead for the IBC Accelerators Media Innovation Programme, IBC’s flagship, year-round R&D programme created as a framework for the industry to collaborate as high-level consortiums that develop tangible learnings, foster innovation, growth and open solutions for industry-recognised challenges. The Accelerators’ timely and relevant themes span our media production and technology ecosystems, with Muki’s expertise spearheading creative, progressive production and broadcast engineering projects within Interactive XR, AI, Emerging Media, and Fan Engagement.
Muki is also a multi-award-winning Chief Innovation Officer, Executive XR Producer and Creative Technologist of her company, Muki-International, with over two decades of pioneering interactive, immersive experiences and R&D strategies for music & culture, sports, entertainment & broadcasting. Clients past and present include Red Bull Media House, Viacom (Paramount), BOSE, Marvel, The National Gallery, Samsung, Angry Birds and BBC’s The Voice UK with Wall to Wall/Warner Bros, where she EP’d “The Virtual Voice’, BBC’s first-ever series of immersive 360°Virtual Reality “way back” in 2015. Previously, she spent over 10 years in the ‘00s launching MTV UK and MTV International’s first-ever interactive, digital platforms, websites, apps and live-streaming, which built a solid foundation and passion for creating groundbreaking innovation and new fan experiences.
She is also passionate and proactive in supporting DEI initiatives and proudly serves as the UK Ambassador for Women in Immersive Technologies Europe (WIIT), the globally respected NGO she’s been heavily involved with since its inception in 2016 that aims to create an inclusive and supported network of talented, diverse women, non-binary and those who identify as women, who are driving and inspiring the immersive virtual, augmented and mixed reality, spatial audio across media sectors. Also, since 2019 she’s been the resident MC of Soho Media Club, which endorses equality and culture change in media and production.
As a professional moderator, MC and keynote speaker, Muki is also in demand on the global speaking circuit and appears at other events such as IBC, SPORTS PRO, SXSW, MPTS (Media Production Technology Show), Stereopsia, VR Awards, AWE, XR4Human, Abbey Road Studios Spatial Audio Forum and more. She also sits on several industry Advisory Boards, Juries and Committees and regularly contributes to tech papers, standards, frameworks and thought leadership publications focussing on emerging and progressive technologies for media and entertainment.
X+IG: @MukiApproved