Speaker Bio
María González heads up the Intellectual Property, Industrial Property and Digital Business department at CMS Albiñana & Suárez de Lezo. She specialises in advising domestic and international companies on intellectual property, industrial property, copyright and technology, particularly in litigation and dispute resolution.
Moreover, she is well versed in the drafting, negotiation and termination of a wide range of IP/IT agreements (licences, trademarks, designs, software, outsourcing, distribution agreements, transfers, assignments, etc.), not to mention her expertise in advising on technology, digital transformation and data analytics in sectors such as insurtech, fintech, energy, health and wellbeing and real estate, among others.
She is also an authorised representative before the Spanish Patent and Trademark Office (OEPM) and the European Union Intellectual Property Office (EUIPO). Additionally, she has been recognised in the field of IP by leading and most prestigious legal directories Chambers & Partners, Legal 500 and Who's Who Legal.
María has advised sector-leading companies on a wide range of matters, including one of Spain's biggest media outlets on the defence of its interests in legal proceedings against collective management organisations – involving a question referred for a preliminary ruling before the Court of Justice of the European Union relating to copyright and collective management –, a major real estate firm on franchising, contract review and negotiation, legal proceedings over the termination of franchise agreements and unfair competition, and several retailers and consumer product enterprises on the protection and defence of their trademark portfolio, infringements, look-alikes and unfair practice regarding the presentation of their products, as well as on advertising and labelling-related queries. What's more, María has led the digital transformation of traditional companies across numerous sectors (outsourcing, procurement, intellectual property rights, consumers and users, policies, etc.).