Speaker Bio
Don McGuire is Senior Vice President and Chief Marketing Officer of Qualcomm Incorporated. In this role, McGuire leads global marketing across all Qualcomm’s businesses, as the company continues to diversify beyond mobile into new industries. McGuire oversees all aspects of marketing including, corporate communications, advertising, creative, media, brand management, product and technology marketing, partner and channel marketing, sales and ecosystem enablement, marketing strategy, planning and operations; and data science.
Prior to becoming CMO, McGuire lead the Global Product and Technology Marketing organization. His oversight and strong marketing expertise led to innovative marketing campaigns and collaborative partnerships that have brought the most cutting-edge technology products to market.
A dynamic marketing leader with 25 years of experience, McGuire has worked across mobile provider, device OEM, content/developer, and semiconductor industries. Prior to joining Qualcomm, McGuire was a senior leader at Intel, where he led global marketing strategy, campaigns, and messaging for their Client Computing Business. Additionally, McGuire was a founding member of a marketing strategy consulting firm, chief marketing officer of Amp’d Mobile, vice president of global marketing for Kyocera, vice president of sales and marketing for Leap Wireless and the vice president and general manager for Sprint PCS.
For the past two years, Don has been recognized as one of the World’s Most Influential CMOs by Forbes. Don holds a Bachelor of Science degree from California State University, Chico in Business Administration and attended an executive master’s program at Stanford University’s Schwab School of Business.