Bianca Prins

ING Bank, Global Head of Accessibility

Speaker Bio

Bianca Prins, Global Head of Accessibility at ING Bank. Working on equitable access to financial services for persons with disabilities, and others benefiting from accessibility such as persons with (digital) illiteracy. Participating in the panel - The Double-Edged Sword: Will AI Hinder or Accelerate Diversity? On behalf of the Equitable AI Alliance, an initiative by Zero Project and the Seneca Trust, I'll be advocating for equitable AI including persons with disabilities in mobile applications.


At the end of 2024 I completed a GAP analysis on the AI Act and EU Accessibility legislation. Providing me with crucial insights on how to support accessibility and disability inclusion in AI policies and control frameworks in business. Byond legislation, including persons with disabilities opens a market of up to 18 trillion USD, according to research by Return on Disability. Reasons enough to join our panel session.