Andrew Cullen

Yamaha Motor Corporation USA, Director, Marine Connectivity

Speaker Bio

Yamaha Marine’s Connectivity division, formed in February of 2022, focuses on the global development and implementation of IoT technologies and mobile applications to bring the next generation of Connected Boat experiences to life for customers.


Prior to this position, Cullen was the senior manager of digital marketing and communications for Yamaha’s WaveRunner and Boat product lines.


Cullen has held numerous board positions in the technology, marine and watersports industries, and has been recognized with multiple marine and technology marketing and innovation awards related to digital marketing, mobile applications, CRM programs and website development.


Before joining Yamaha in 2006, Cullen managed global marketing and communications for a leading Seattle based digital music company that was acquired by Nokia.


He is a graduate of the University of Oregon, and resides in the Atlanta area with his wife and three kids.